Knowledge Base Topic:

Branding

Brand Messaging

Brand messaging refers to the language and communication style used by a brand to convey its values, personality, and key messages to its target audience.

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Brand Visual Guidelines

A visual brand guideline is a document that provides rules and guidelines for the consistent use of a brand’s visual identity across different mediums and applications.

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Brand Mood Boards

A visual tool that captures and communicates the desired visual style, aesthetic, and mood of a brand in a collection of images, colors, textures, typography, and other design elements.

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Brand Briefs

A brand brief is a document that outlines important information about a brand, its identity, and its goals.

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